Waterproof Soft Insulated Cooler Bag Supply stand apart for their ridiculously rugged materials and their superior thermal performance. Built for extreme conditions and tough enough to accompany you on treks through the brush, rocky shoreline post-ups, and lunch on the ranch, you’ll find what you need for your next day out in our lineup of anything-but-soft coolers.

Custom Insulated Cooler Bags Wholesale stand apart for their ridiculously rugged materials and their superior thermal performance. Built for extreme conditions and tough enough to accompany you on treks through the brush, rocky shoreline post-ups, and lunch on the ranch, you’ll find what you need for your next day out in our lineup of anything-but-soft coolers.

Ice Retention and Insulation If you’re looking for a soft cooler, you should know that you’re not going to get truly excellent results compared to high-quality hard-sided coolers. Some manufacturers claim multi-day ice retention, but you need to use a lot of ice — at least a 2-to-1 ice-to-contents ratio. You’ll also need to pre-chill the cooler and the contents, and then rarely open the cooler at all. And don’t leave it in the sun! However, soft coolers are meant to be used, which is why I almost always take soft coolers on day trips and even the occasional overnighter.